Receipt-first onboarding
Users get value before building a giant profile. A receipt becomes their first week of data.
Australian receipt-first nutrition
FitMunch
The nutrition app should start with the food people actually bought. FitMunch scans the weekly shop, turns it into macro insight, builds a supermarket-real plan, and gives PTs the client accountability layer missing from generic trackers.
01Receipt scanner with macro estimation
02AI meal plan with fallback engine
03Shopping list grouped by aisle
04PT client roster and compliance APIs
The weekly shop becomes the plan, not another blank tracker.
Receipt, macros, meals, shopping gaps, and PT accountability in one loop.
Next action
46g P
Food people already bought, decoded into useful nutrition.
Meal plans that feel practical instead of performative.
Trainer visibility without another spreadsheet.
Drop receipt photo
Woolworths, Coles, Aldi, IGA
Protein987g
Calories14.2k
Basket$143
GradeA
Plan from this shop
Chicken rice bowls46g P
Greek yoghurt oats8 min
Salmon greens plate$8.90
PT visibility
Jessica M.Logged
Chris T.On plan
Sarah K.Quiet
One loop, not five disconnected apps.
Every screen points to the next action: scan, understand, plan, shop, log, and coach.
ScanReceipt intake
Photo upload reads supermarket items and excludes non-food noise.
DecodeMacro snapshot
Protein, calories, carbs, fat, basket quality, and pantry gaps.
PlanMeal engine
AI if available, deterministic Australian fallback if not.
ShopAisle list
Grouped ingredients with budget estimates for the next basket.
CoachPT accountability
Client visibility, invites, compliance, and plan assignment.
Built for the real behaviour of Australian shoppers.
No fantasy meal PDFs. FitMunch works from Woolies, Coles, Aldi and IGA habits, then helps people tighten the next week.
Macro-aware planning
The plan responds to actual pantry inputs, budget, protein target, and realistic prep time.
Progress worth returning to
Weekly basket, plan, shopping list and log history create a reason to come back.
PTs get the control layer clients actually need.
Nutrition compliance, plan assignment, and client visibility without replacing the trainer relationship.
Client dashboard
See active clients, last log, compliance status, and who needs follow-up.
Trainer-to-client onboarding
Invite links connect clients to a trainer account and keep access scoped correctly.
Assigned meal and workout support
Trainers can guide action while FitMunch handles the structured logging surface.
Backend proof matters as much as polish.
This site exposes the real production readiness checks instead of hiding the machinery.
AuthJWT accounts, personal/PT roles, invite-backed client access, and ownership checks.
DataPostgres persistence through the existing storage layer and guarded migrations.
PaymentsStripe checkout and webhook handling for PT plans, with raw-body signature support.
EmailResend-backed customer mail when configured, graceful fallback when not.
HealthChecking
Consumer loopReceipt scan, macro snapshot, meal plan, shopping list.
Trainer loopClient roster, invites, plan assignment, compliance tracking.
Supportsupport@fitmunch.com.au with privacy, refund, terms, contact, and support pages live.
Simple pricing, clean upgrade path.
Consumers start free. PT plans become the paid wedge once onboarding and checkout proof are green.
Personal
$0 forever
- Receipt scanner
- Macro snapshot
- Meal planner
- Shopping list
PT Starter
$59 AUD/mo
- Client dashboard
- Trainer invites
- Assigned plans
- Up to 10 clients
PT Pro
$99 AUD/mo
- Unlimited client invites
- Advanced analytics
- AI coaching insight
- Priority support